Retail Handbook

Institute Store Checks

Store Check: Walmart's Marketside

Walmart has taken its low-price commitment in a fresh and flavorful direction with the launch of a convenience grocery format.

Store Check: Best Buy Mobile 2.0

Best Buy put a new spin on its targeted format last month by opening three Best Buy Mobile mall stores that primarily target on-the-go wome

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Institute Channel Reports

Channel Report: Supercenters

The sluggish economy has more shoppers of all income levels turning to supercenters, and the shift may signal a permanent change.

Channel Report: Supermarkets

Supermarkets add more amenities, incorporate new technologies, and class up private labels in an effort to engage shoppers.

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In-Store Media News & Field Reports

PRN to Customize Costco's Network

Nov. 12 - Costco has extended its relationship with digital media provider Premier Retail Networks.

AC/DC Rocks Again at Walmart

Oct. 27 - Walmart has amped up its promotional strategy on music exclusives in unveiling a new album from rock band AC/DC.

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Event Marketing Field Reports

Gap Dresses Up the Vote

Oct. 31 - Gap this month leverages the upcoming election with a "Vote for ..." campaign that asks shoppers to declare the issues most important to them.

Hannaford Stars at Delhaize

Oct. 27 - Delhaize America's Hannaford Supermarkets is celebrating a milestone anniversary this month while two sister chains continue to implement its popular "Guiding Stars" nutrition labeling program.

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