Nov. 20 - An account-specific promotion at Safeway stores delivers free Coca-Cola products with the purchase of Hallmark cards.

Nov. 19 - Unilever shows belt-tightening consumers how to prepare budget-friendly meals in this week's FSIs.

Walmart has taken its low-price commitment in a fresh and flavorful direction with the launch of a convenience grocery format.

Publix and Wegmans are the best at offering their shoppers convenient, quality "meal solutions."

Campbell's again proves that it understands shoppers with a report on the need for retailers to merchandise "meal solutions" instead of products.

Consumer product manufacturers and retailers are aggressively improving their shopper marketing expertise and beginning to see the fruits of their labors, according to a report by Deloitte Consulting commissioned by the Grocery Manufacturers of America.

Watt International's Randy Redford rounds up several innovative packages from around the world and deconstructs the reasons why they connect so well with shoppers.

Crossmark's Alex Yakulis discusses new capabilities in measuring effectiveness at the store level and possibilities for targeting campaigns with much greater accuracy than in the past.